Social Media Strategy

What You'll Get:

• Understand business goals, target audience, current social media presence, and competitors.

• Define key themes or topics for content creation (e.g., educational, promotional, community-building).

• Clarify the voice, tone, and messaging to ensure consistency across platforms.

• Provide strategies for increasing engagement, such as using polls, Q&A sessions, or contests.

 

Content Calendar

What You'll Get:

• Monthly/Quarterly Calendar: A detailed calendar with post ideas, captions, and scheduling suggestions.

• Post Frequency: Outline the optimal posting schedule for each platform (e.g., Instagram, LinkedIn, Facebook).

• Content Mix: Ensure a balance between promotional, educational, and community-driven content.

• Visual Guidelines: Provide basic guidance on imagery or style to maintain brand consistency.

• Reel and Story Ideas: Include suggestions for interactive content like Instagram Stories or Reels.

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Ongoing Support (optional add-on)

What You’ll Get:

• Monthly Analytics Review: Review performance metrics and offer recommendations for improvement.

• Content Adjustments: Adapt content based on what’s working and what’s not.

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• Basic Package (Strategy Only): $300

  • Includes a comprehensive social media strategy document with platform recommendations, content pillars, engagement strategies, and performance metrics.

• Standard Package (Strategy + Monthly Content Calendar): $600

  • Includes everything in the basic package, plus a monthly content calendar with post ideas, captions, and scheduling suggestions for 1–2 platforms.

• Premium Package (Strategy + Content Calendar + Support): $1,200

  • Includes strategy and content calendar, plus monthly analytics reviews, performance tracking, and up to 4 content revisions or adjustments based on metrics.

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